11 Custom WordPress Blocks for a Junk Removal Company

The Project

Entrümpel King is a junk removal company. The requirement: a professional website that the client can maintain themselves. No monthly agency costs for text changes.

The result: entruempel-king.de, a fully custom WordPress Block Theme with 11 custom Gutenberg blocks.

Why a Custom Block Theme?

Off-the-shelf themes have a problem: they're built for everyone, which means they're built for no one. And page builders like Elementor? They make websites slow and the code unmanageable.

My approach: A theme that does exactly what the client needs. Nothing more, nothing less.

Fluid typography instead of fixed font sizes
Local fonts instead of Google Fonts (GDPR!)
Static maps instead of Google Maps (no cookies, no tracking issues)

The 11 Custom Blocks

Each block was built for a specific purpose:

Hero Block with dynamic background
Services Grid with icons
Location Block with static map
Testimonial Slider for customer reviews
FAQ Accordion for frequently asked questions (great for SEO)
CTA Banner with WhatsApp integration
Price Calculator, an interactive cost calculator
Before/After for before/after comparisons
Team Grid for team presentation
Blog Posts for latest articles
Contact Form, GDPR-compliant contact form

SEO Strategy: 24 Blog Posts

On top of the website, I implemented a content strategy: 24 blog posts for organic SEO growth over 10 months. Each article targets local search terms like "junk removal Heilbronn" or "house clearance Stuttgart".

What the Client Gets

Full control: All texts and images self-editable
No recurring costs: No Elementor subscription, no agency fees for text changes
GDPR-compliant: No external fonts, no Google Maps, no unnecessary tracking
Fast: Core Web Vitals in the green zone

My Takeaway

WordPress isn't outdated, it's just often used wrong. With a custom Block Theme and clean code, the client gets a website that's performant, self-manageable, and doesn't have hidden costs.